The City of Tuscaloosa is set to experience an economic boost this summer as it welcomes the inaugural Athletes Unlimited Softball League (AUSL) to Rhoads Stadium at The University of Alabama. The event will feature two regular-season games on July 22-23, followed by the AUSL Championship from July 26-28, drawing fans, athletes and media from across the country.

Hosting the AUSL not only solidifies Tuscaloosa’s reputation as a premier sports destination but also promises a substantial economic impact for the city. Local hotels, restaurants and businesses are expected to benefit from the influx of visitors attending the games. With an estimated economic impact of more than $1 million, the event will generate increased tourism revenue and create opportunities for local vendors and service providers.

“It brings us great pride when Visit Tuscaloosa has the opportunity to recruit such top-tier athletic competition to our community,” said Kelsey Rush, president and CEO of Visit Tuscaloosa. “Our Senior Sports Sales and Event Development Manager, Robins Bonner, and the team at Alabama Athletics collaborated to make this possible for the City of Tuscaloosa and Athletes Unlimited. It’s another great example of why our city is a vibrant hub for sports tourism.”

The AUSL’s decision to bring its championship games to Rhoads Stadium means Tuscaloosa will serve as the backdrop for the ESPN’s broadcasts. With several UA alumnae on team rosters, it will facilitate homecomings for players such as four-time All-American and Talons pitcher Montana Fouts. The event will also shine a spotlight on the city, fostering future opportunities for hosting high-profile sporting events.

Visit theausl.com/alabama to sign up for more information and to be notified when tickets become available. Tickets will go on sale on Wednesday, March 19 at 9 a.m. CT through the Alabama Athletics Ticket Office on RollTide.com.

Visit Tuscaloosa and the Tuscaloosa County Park & Recreation Authority (PARA) are thrilled to announce the upcoming ARPA Boys State Basketball Tournament, taking place March 21-23, 2025. This highly anticipated championship will bring 65 youth basketball teams from across Alabama to compete at premier venues including the Belk Activity Center at Bowers Park, Central High School, and Holy Spirit School.

The ARPA Boys State Basketball Tournament features boys aged 8-14, with teams earning their spots through State District Qualifying Games. With an expected turnout of 1,000 participants and 1,500-plus spectators, most teams are traveling from outside Tuscaloosa County, creating a significant opportunity to showcase Tuscaloosa to families from across the state. The tournament will not only deliver thrilling basketball action but also contribute to the local economy through hotel stays, dining, and shopping and is estimated to generate over $600,000 in economic impact.

Kelsey Rush, President and CEO of Visit Tuscaloosa, expressed excitement about the event: “We are honored to host the ARPA Boys State Basketball Tournament. Events like this showcase Tuscaloosa’s strength as a premier destination for top-tier competitions, providing families with unforgettable experiences while driving economic growth and fostering connections with our community.”

Through the bid process, Visit Tuscaloosa and PARA partnered to secure this prestigious championship, underscoring their shared commitment to promoting sports tourism and providing exceptional experiences for athletes and their families.

“Hosting the ARPA Boys State Basketball Tournament is a testament to Tuscaloosa’s ability to bring people together through sports,” said Jay Logan, PARA’s Director of Community Outreach, Athletics, and Senior Programming. “We are proud to collaborate with Visit Tuscaloosa to deliver an unforgettable experience for the players, their families, and our community.”

For more information about the ARPA Boys State Basketball Tournament, please contact Jay Logan, Tournament Director, at jlogan@tcpara.org.

Tuscaloosa Downtown Merchant’s Association Retail Trail

Date: November 14
Location: Downtown Tuscaloosa

Join the Annual Retail Trail featuring over 50 restaurants, stores, and shops in downtown Tuscaloosa. Many businesses will offer special discounts and free refreshments for patrons. Hosted by the Tuscaloosa Downtown Merchants Association, this event is the perfect opportunity to get festive and stock up on all your holiday goodies!

Follow the TDMA on Facebook and Instagram for event details.

Elf Jr. presented by Brookwood High School Musical Theatre

Date: November 22 and 23
Location: Bama Theatre, 600 Greensboro Ave

Enjoy this magical seasonal musical filled with laughs and Christmas cheer at the historic Bama Theatre! Don’t miss talented local performers bringing the story of Elf Jr. to life.

Tickets available at Bama Theatre.

Wagner’s Tuscaloosa Turkey Trot

Date: November 23
Location: 406 Bridge Ave, Northport, AL

Participate in the 16th Annual Wagner’s Turkey Trot starting at 8 AM. Enjoy a flat 2-mile course that is family-friendly and suitable for all levels of runners and walkers. The race is located next to Iron Tribe Fitness near Dreamland BBQ in Northport.

Sign up at Tuscaloosa Turkey Trot.

Tinsel Trail

Opening Date: November 25 (Lasts Until January 1)
Location: Government Plaza, Downtown Tuscaloosa

This holiday season, Government Plaza will be lit with over 200 live Christmas trees sponsored and decorated by local businesses, organizations, and individuals. Tinsel Trail is a project of Tuscaloosa’s One Place: A Family Resource Center. Special events include Pet Night, Suit Up with Santa, and Ugly Sweater Night.

Check out the full schedule at Tinsel Trail.

Holidays on the Plaza

Dates: November 29 – January 20
Location: Government Plaza, 618 21st Ave

Experience the joy of the season at Holidays on The Plaza, featuring an ice-skating rink and holiday-themed activities. Regular skate price is $15 for a day pass, and season passes are available for $85. Guests can leave and return as long as they keep their wristband on. Every Tuesday night in December is Family Skate Day, with $12 skating and free drinks donated by Coca-Cola.

Santa’s Photo Opportunities:

Sunday, December 1, 1-5 PM
Sunday, December 15, 1-5 PM
Saturday, December 21, 1-5 PM
Sunday, December 22, 1-5 PM

Other special events will occur throughout the season. For a full rundown, visit: https://holidaysontheplaza.com/

Historic Tuscaloosa Annual Holiday Open House

Date: December 1
Location: All Five Historic Tuscaloosa Properties

Explore five beautifully preserved historic properties and soak in the ambiance of Tuscaloosa’s rich history. Admission is free, with donations welcome. The event runs from 2:00 PM – 4:00 PM and includes children’s activities such as crafts, letter writing to the North Pole, and a visit from Santa. Enjoy complimentary hot chocolate, cider, cookies, and snacks during your tour.

Participating Locations:

For more information, visit: Holiday Open House

Christmas-themed Painting Class with Joanna Lemmon

Date: December 3
Location: Dinah Washington Cultural Arts Center, 7th Street and Greensboro Avenue

Join us for a festive painting class from 6:00 PM – 8:00 PM, led by Joanna Lemmon, a local artist and educator. Tickets are $40 and include all supplies needed for the class. A cash bar will also be available.

About the Instructor:
Joanna Lemmon is an art teacher, artist, and owner of the Art Garage—a mobile art studio for children. She holds degrees in Early Childhood Education and Consumer Economics and has years of teaching experience. Her passion is bringing art to local parks, schools, festivals, and private events, helping others bring their creative visions to life.

For more information, visit: Holiday Painting with Joanna Lemmon

Dickens Downton

Date: December 3
Location: Historic Downtown Northport

Step into a Victorian Christmas wonderland at Dickens Downtown, an outdoor celebration inspired by Charles Dickens’ A Christmas Carol. From 5-8 PM, Historic Downtown Northport will be transformed with snow, live music, caroling, and plenty of holiday cheer. Guests are encouraged to dress in their best Dickens-era costumes to fully embrace the festive spirit!

Historic Tuscaloosa Annual Pine & Prosecco

Date: December 4
Location: Jemison Van de Graaff Mansion, 1305 Greensboro Ave

Enjoy a delightful evening of food, fun, and floral design at Pine & Prosecco! Led by Leska Graves Taylor of LeskaCreativeArtist, this workshop offers participants the chance to create a fresh holiday arrangement perfect for a table, mantle, or gift. The event runs from 6:00 PM – 8:00 PM.

Tickets:

Only 32 tickets are available. To reserve your spot, call Historic Tuscaloosa at 205-758-2238 or email info@historictuscaloosa.org.

Check out the photo album from our first Pine & Prosecco event here: Pine & Prosecco Gallery

Hilaritas

Date: December 6 and 8
Location: Moody Music Hall, 810 2nd Avenue

Since 1969, the annual Hilaritas concert has been a cherished holiday tradition at the UA School of Music. The performance includes instrumental and choral arrangements of holiday favorites. “Hilaritas” translates to “live joyfully and be proud of what you are.”

Purchase tickets at UA Music Tickets.

YMCA Rudolph Run 8K

Date: December 7
Location: 2300 13th St

This 8K run through downtown Tuscaloosa promises a fun morning amidst holiday decorations. For parents participating, the YMCA offers childcare with fun activities for kids starting 30 minutes before the race.

Register at YMCA Rudolph Run.

Stillman College Choir Candlelight Christmas Concert

Date: December 8
Location: Birthright Alumni Hall, Stillman College

The annual music celebration will begin at 6 PM and feature the Stillman College’s renowned choir, soloists and ensembles singing familiar Christmas carols, including music from George Frideric Handel to spirituals. Dr. Jocqueline K. Richardson is the choir’s director, and it will be accompanied by Mr. Christopher Dixon. The event is free. Donations are encouraged. 

More information is available here.

West Alabama Christmas Parade

Date: December 9
Location: Downtown Tuscaloosa

The 48th Annual West Alabama Christmas Parade will feature floats, walking groups, marching bands, horse groups, and decorated vehicles. The parade will be preceded by a Tree Lighting ceremony on the steps of the Tuscaloosa County Courthouse at 5:15 PM. The parade begins at 6:30 PM.

More information at West Alabama Parade.

The Nutcracker by Tuscaloosa Community Dancers

Date: December 12-15
Location: Bama Theatre, 600 Greensboro Ave

Experience the enchanting production of The Nutcracker by the Tuscaloosa Community Dancers, set to Tchaikovsky’s timeless music. The TCD is a pre-professional ballet company for ages 10 and up.

Learn more at Tuscaloosa Community Dancers.

Who Sleighed Santa? Murder Mystery Interactive Event

Date: December 13, 6:30 PM until 9:30 PM
Location: The Historic Drish House

Sleigh or slay?

The Southern Ghost Girls Tours is hosting an interactive Murder Mystery Dinner at The Historic Drish House this holiday season! What better day to have this event than Friday the 13th? Dash into the sleuthing fun as you’re transported to the North Pole! You’ll get to actively participate in the clue-based mystery as you try to decide who “done it” during the event. Holiday attire is not required, but is certainly encouraged! Tickets include delicious food and a special Christmas punch! This event is perfect for friends night out, date night, celebrations, holiday parties, family gatherings and more. Get your tickets here!

Christmas Afloat 2024 Tuscaloosa

Date: December 14, beginning at 5:00 PM
Location: Black Warrior River, beginning at the Holt Lock and Dam

Set sail into the holiday spirit with Christmas Afloat 2024! Watch as dazzlingly decorated boats glide down the Black Warrior River, lighting up the water with festive cheer. Spots to enjoy the twinkling lights and holiday magic along the beauty of the river include Eagle Cove Marina & RV Park, Rock Quarry Boat Landing (Black Warrior River), Rocky Branch Boat Landing, Holt Hydro Power Dam Site Overlook, Deerlick Boat Launch, and anywhere else you can see the river between the Holt Dam and Old Lock 15 Boat Launch.

Learn more at the Christmas Afloat 2024 Facebook Event Page.

Diverse Business Council of West Alabama Jingle and Mingle Holiday Expo

Date: December 17 from 6:00 PM until 9:00 PM
Location: Tuscaloosa River Market, 1900 Jack Warner Parkway

Get into the holiday spirit at the annual Jingle & Mingle Christmas Expo hosted in partnership with the Chamber’s Diverse Business Council. Shop 40+ local vendors, enjoy holiday cheer, and find unique gifts for everyone! Free and open to the public.

10th Annual Live Outdoor Christmas Nativity Pageant

Date: December 19-26
Location: 904 Princeton Place, Northport

The Story of Christmas will be told in an outdoor setting, staged with an authentic 80-ft. set featuring drama, lights, 30 costumed actors and dancers of all ages, music, and live animals! There will be two 25-minute showings nightly at 7:00 and 7:45 pm, 904 Princeton Place, Northport. Admission is free! Come early for front row seating. Children may pet the animals after each show.

Christmas Movie Classics at the Bama Theatre

Date: December 21 and 23
Location: Bama Theatre, 600 Greensboro Ave

The Arts Council of Tuscaloosa presents its Bama Art House Nostalgic Holiday Film Series. Enjoy classic holiday films on December 21 and December 23, with both matinee and evening showings.

December 21: How the Grinch Stole Christmas (2000) – (2:00 p.m.) and National Lampoon’s Christmas Vacation (7:00 p.m.)
December 23: Home Alone (2:00 p.m.) and The Polar Express (6:00 p.m.)

For more information, visit Bama Art House.

Don’t see your favorite Holiday event in Tuscaloosa County? Email us at jhart@visittuscaloosa.com or call 205-860-1310.

A special thanks to our partners at Hampton Inn University, Hampton Inn East, and Holiday Inn Express & Suites Tuscaloosa East for sponsoring this content!

Holiday Inn Express & Suites

Visit Tuscaloosa and DC Elite Productions are thrilled to announce the inaugural Crimson * White Tournament, scheduled for October 19-20, 2024, at Bowers Park. This exciting new event is part of DC Elite’s renowned Collegiate Star Tournament Experience series and promises to be a highlight of the fall sports calendar.

“We are thrilled to be working with DC Elite on their Crimson * White Tournament. We are very grateful for the partnership with DC Elite and the support shown from our local partners, PARA and The University of Alabama Softball Team,” said Robins Bonner, senior sport sales & event development manager at Visit Tuscaloosa.

This inaugural tournament, recruited by Visit Tuscaloosa, is expected to bring in 750 participants and will generate more than $600,000 in estimated economic impact. 

Tournament Overview:

The Crimson * White Tournament will feature a 4GG, 2-day format with three pool games leading into a single-elimination tournament. This exclusive event is limited to 48 teams across the 10U, 12U, and 14U age groups, ensuring a high level of competition and a memorable experience for all participants.

Kick-Off Party:

To celebrate the start of the tournament, a special Kick-Off Party will be held on October 18, 2024, at The John and Ann Rhoads Softball Stadium, located at 321 Peter Bryce Blvd, Tuscaloosa, AL. The party will begin two hours before the University of Alabama softball team faces off against the University of West Alabama.

At the Kick-Off Party, players and coaches can pick up their tournament goody bags, enjoy music from DJ Rachel, play games for prizes, and indulge in pizza and drinks. Additionally, each rostered player and two coaches will receive a ticket to the Alabama vs. West Alabama game. Coaches will also have the exclusive opportunity to tour the VIP Clubhouse and participate in a Coaches Chalk Talk with members of the Alabama Crimson Tide Softball Coaching Staff.

Event Highlights:
Tournament Dates: October 19-20, 2024
Location: Bowers Park, 1600 James Harrison Jr Pkwy, Tuscaloosa, AL 35405
Kick-Off Party: October 18, 2024, at The John and Ann Rhoads Softball Stadium
Age Groups: 10U, 12U, 14U
Format: 4GG, 3-pool into single elimination
Game Times: 65-70 minutes finish-the-inning format

Special Access:
Players and Coaches: Entry to the Kick-Off Party, goody bags, and tickets to the Alabama vs. West Alabama softball game.
Coaches: VIP Clubhouse tour and Coaches Chalk Talk.

For more information and to register your team, please visit https://www.dceliteproductions.com/crimson-white-tournament.

Oktoberfest returns to Tuscaloosa on Saturday, September 21, 2024, with a 5k run benefiting the American Cancer Society and a German-themed festival featuring food, drinks and family-friendly entertainment.

Tuscaloosa Oktoberfest, presented by Visit Tuscaloosa, will occur from 10 a.m. to 5 p.m. at Druid City Social (301 Greensboro Ave, Tuscaloosa, AL 35401). The traditional tapping of the keg will kick off programming that also includes a dachshund race presented by UA Online, a stein-holding contest presented by World of Beer, a costume contest presented by RiverFall Credit Union and a variety of live music, including a performance by German band Oompah-Calypse, and more.

“Visit Tuscaloosa is excited to host Tuscaloosa Oktoberfest in collaboration with Mercedes-Benz U.S. International and their 5k race,” said Kelsey Rush, Visit Tuscaloosa president and CEO. “We recognize the community’s enthusiasm for more events, and with our deep ties to Mercedes and our Sister City in Schorndorf, Germany, we are proud to see this festival become a highly anticipated annual tradition.”

General admission tickets for Oktoberfest are $15, include a special edition commemorative stein, and are available now at TuscaloosaOktoberfest.com. Children 12 and under get in free and will have access to a variety of activities and inflatables in the Kids Zone, sponsored by Tuscaloosa County Parks and Recreation Authority and Tuscaloosa Academy.

Multiple craft breweries will be on hand to offer a diverse selection of beers available for purchase. Additional vendors will sell German food, pretzels, desserts, soft drinks and more.

VIP tickets also will be available for $75, featuring a package that includes food, access to indoor restrooms and TVs broadcasting college football, special seating for the dachshund race and three beer tickets. Two hundred VIP tickets will be sold on a first-come, first-served basis.

The 5k race is presented by Mercedes-Benz U.S. International and will start at 9 a.m. from downtown Tuscaloosa. Registration is available at a $40 early bird rate until August 11 and includes race entry, a race t-shirt, a commemorative beer stein exclusive to race participants, free admission to the Tuscaloosa Oktoberfest and a free beer (for runners 21 and older).

Tuscaloosa Restaurant Week, presented by Visit Tuscaloosa and UA Online, is set to tantalize taste buds from June 23 to June 29. This eagerly anticipated event promises a week-long celebration of culinary excellence, featuring exclusive menu items and special discounts at participating locations throughout the Tuscaloosa area.

Building on last year’s success, Tuscaloosa Restaurant Week is poised to showcase the vibrant gastronomic landscape of the Druid City. From beloved local favorites to innovative culinary creations, diners can expect an unforgettable culinary journey filled with delectable delights.

Josh Rivers, Director of Community Partnerships and Group Tour Experiences at Visit Tuscaloosa, expressed enthusiasm for the upcoming event, stating, “Tuscaloosa Restaurant Week is a testament to the diverse and thriving culinary scene in our city. Participating restaurants will offer a rich tapestry of flavors and experiences, ensuring that there’s something for everyone to enjoy. We invite residents and visitors alike to join us in savoring the unique offerings of our local dining establishments.”

As hospitality takes center stage in the experience economy, Kelsey Rush, President and CEO at Visit Tuscaloosa, emphasized the importance of highlighting the city’s dining options.

“Hospitality is at the heart of what makes Tuscaloosa special,” said Rush. “We are privileged to showcase the talents of our chefs and the warmth of our hospitality during Tuscaloosa Restaurant Week. This event not only celebrates our culinary diversity but also underscores the integral role that hospitality plays in our community.”

The individual talents that elevate Tuscaloosa’s food scene also will receive extra attention during Restaurant Week as media partner Townsquare Media will share their unique stories across radio and web platforms.

For more information, including special offers and participating restaurants, please visit TuscaloosaRestaurantWeek.com. Restaurants interested in participating are encouraged to contact Josh Rivers at 205-391-9200.

Don’t miss your chance to experience the flavors of Tuscaloosa during Restaurant Week 2024. Follow Visit Tuscaloosa on social media for the latest updates and announcements.

Special thanks to Visit Tuscaloosa Restaurant Week, UA Online, for making this content possible.

Tourism leaders, hospitality partners and elected officials from across the state of Alabama will converge in Tuscaloosa for the highly anticipated 2024 Alabama Governor’s Conference on Tourism, scheduled to take place at the Bryant Conference Center and Hotel Capstone from July 27-30, 2024.

The event, hosted by Visit Tuscaloosa and Alabama Travel Council, in partnership with the Alabama Tourism Department, is expected to draw approximately 250 attendees, including representatives from statewide attractions, hotels, convention and visitors bureaus, marketing firms, and other hospitality professionals. Programming will provide informational and educational sessions along with a platform for networking and collaboration on strategies to elevate tourism in the state.

Kelsey Rush, President and CEO of Visit Tuscaloosa, emphasized the significance of the conference, stating, “Tourism is not only vital to our economy but also serves as a vehicle for showcasing the unique culture, heritage and hospitality of Tuscaloosa. The Alabama Governor’s Conference on Tourism presents an exceptional opportunity for us to highlight our city’s attractions and amenities while fostering collaboration within the industry.”

The full agenda for the programming will be announced in coming weeks.

“We are thrilled to welcome our tourism peers from across the state to experience firsthand the warmth and hospitality for which Tuscaloosa is renowned,” added Rush.

In addition to the conference sessions, attendees will have the opportunity to partake in a special welcome reception at The Zone, experience the Bryant Museum, and will have the opportunity to discover the charm and allure of Tuscaloosa outside of conference hours. The conference also serves as an opportunity for the Alabama Association of DMO’s to raise money for in-state college scholarships, which will be awarded during the conference.

In 2023, the travel and tourism industry, which includes leisure and group visitors, was responsible for more than 10,400 jobs in Tuscaloosa County. The 2.8 million visitors also pumped a record-breaking $999.5 million into the local economy.

As Tuscaloosa gears up to host commencement ceremonies and welcomes families for Bama Bound Orientation, there’s a buzz of anticipation in the air. While campus may provide the primary draw, there’s a whole world of new experiences waiting to be discovered in our vibrant city. Here are six fresh additions to your Tuscaloosa itinerary:

Rama Jama’s at The Venue: The iconic Rama Jama’s, long cherished as part of the campus experience, is expanding its reach with a second location at The Venue. Known for its classic American fare and welcoming atmosphere, Rama Jama’s new location will bring all of the same Crimson Tide spirit. Keep an eye out for their signature dishes and that familiar warmth you’ve come to love. Find them on Instagram at @rama_jamas.

Avenue Pub Northbank: Escape the downtown hustle and bustle at Avenue Pub Northbank, the newest addition to Tuscaloosa’s culinary scene. Nestled off Rice Mine Road, this second location promises the same beloved menu and laid-back ambiance as its downtown counterpart. Whether you’re craving a hearty meal or a refreshing drink, Avenue Pub Northbank offers a relaxed dining experience away from the downtown crowds. Find them on Instagram at @avepub.

Anchor Drops Tiki Bar & Kitchen: Prepare to embark on a culinary adventure at Anchor Drops Tiki Bar & Kitchen, where traditional tiki culture meets modern flair. With a focus on creative cocktails and globally inspired cuisine, Anchor Drops invites you to savor every sip and bite in a one-of-a-kind setting. The menu, both food and drinks, are genuinely unique in Tuscaloosa. Find them on Instagram at @anchorsdropstiki.

Digital Experience Passes: Explore Tuscaloosa like never before with our curated selection of digital experience passes. Whether you’re a barbecue aficionado, an art enthusiast, or a sports fanatic, there’s a pass tailored to your interests. From sampling the city’s best barbecue joints to discovering hidden gems on the TCL Public Arts Passport, these passes offer a convenient way to dive into Tuscaloosa’s diverse offerings. Learn more at passes.visittuscaloosa.com.

Paul W. Bryant Museum: Step into the rich tapestry of Alabama sports history at the Bryant Museum, where new exhibits celebrate the achievements of the Crimson Tide beyond the gridiron. From the storied legacy of Alabama’s softball program, to the rise of men’s basketball to the Final Four under Coach Nate Oats, there’s no shortage of inspiring stories to discover. Whether you’re a die-hard fan or a casual observer, the Bryant Museum offers a captivating journey through the heart of Alabama athletics. Learn more at bryantmuseum.com.

Sugo Italian Restaurant: A brand-new experience is coming to the heart of Tuscaloosa! Sugo Italian Restaurant is slated to open its doors at the end of April. Sugo promises an authentic Italian dining experience with a contemporary twist. From handmade pasta to sumptuous seafood dishes, each plate is crafted with care and passion. If the Crimson Tiramisu they debuted at the recent West Alabama Food and Wine Festival was any indication, it’s fair to have high expectations!

As you plan your visit to Tuscaloosa, whether it’s for for Spring Commencement, Bama Bound Orientation, or for a fun weekend getaway, we invite you to explore these new and exciting destinations. From mouthwatering meals to immersive cultural experiences, there’s something for everyone to enjoy in our dynamic city.

In case you missed our recent post, Five New Things To Do In Tuscaloosa This A-Day Weekend, check it out for five MORE great things to experience!

Follow Visit Tuscaloosa on social media for the latest updates and insider tips. We can’t wait to welcome you to Tuscaloosa – where every visit is an adventure!

Thank you to our partners at Wilson Hospitality for sponsoring this content.

Hey there, adventure seekers! Get ready to unlock the best of Tuscaloosa with the launch of exciting digital experience passes! Visit Tuscaloosa is pumped to roll out these digital keys to the city, giving you a hassle-free way to dive into the heart and soul of our vibrant town. And the best part? It’s all at your fingertips!

Gone are the days of wandering aimlessly to find the hidden gems of Tuscaloosa. With these mobile passes hosted on the Bandwango platform, you can now embark on a journey tailored to your tastes and interests. From mouthwatering culinary delights to cultural landmarks and outdoor adventures, there’s something for everyone in this digital treasure trove.

Picture this: you’re a BBQ aficionado eager to savor the flavors of Tuscaloosa’s famous ribs or smoked turkey with Alabama white sauce. Well, our “Wings & White Sauce – A Bar-B-Que Trail” pass has got you covered, rewarding you for every finger-licking bite along the way.

More of an Artsy type? Strap on a good pair of shoes and grab our “TCL Public Art Passport” to find eclectic works of art along the Tuscaloosa Riverwalk, the University of Alabama Campus, scenic downtown and more.

Sports fans, listen up! With our “Cities of the SEC” pass, you can earn rewards for exploring your favorite college towns and soaking in the game day atmosphere at top-notch restaurants, shops, and attractions.

But wait, there’s more! The “Tuscaloosa All-In-One Ticket” grants you three days of unlimited access to five top-notch museums and all the excitement of Lake Lurleen State Park. Talk about a jam-packed itinerary!

And let’s not forget about the mural enthusiasts. Hit the road with our “AL Mural Trail” pass, showcasing stunning murals both in Tuscaloosa and across the state. Get ready to snap Insta-worthy pics at every stop!

Curious about how to get started? It’s as easy as pie! Simply visit passes.visittuscaloosa.com on your mobile phone to access detailed info and directions for each pass. Planning your Tuscaloosa escapade has never been simpler.

So, whether you’re a seasoned local or a first-time visitor, these mobile passes are your ticket to discovering the magic of Tuscaloosa. Join us as we unlock endless adventures and create unforgettable memories in our charming Southern town.

Ready to dive in? Head over to passes.visittuscaloosa.com to grab your passes and let the exploration begin! 🌟🔑

Every year, spring arrives in Tuscaloosa already in full swing, calling everyone outside to shake off our winter somber and awaken the spirit of the Druid City. Filled with festivals and races, good times and good food, spring kicks off the high energy bonanza Tuscaloosa is known for. 

There’s always plenty to enjoy with a lively downtown and lake activities galore, but if you’re looking for something extra to take part in, here’s some of what’s on our calendar for Spring 2024. 

March 23

Lace up your shoes, or boots, and take on the challenge of two of the area’s best known races. If you’re really a glutton for punishment, test your mettle at both. There’s still time to register for each of the races!

The Visit Tuscaloosa Half Marathon starts at 7:00 a.m. and takes a beautiful jaunt from downtown, along the river and around The University of Alabama campus before finishing at the starting point.

If obstacles and challenges are more your speed, get ready for the mud at Tuscaloosa Gauntlet! On your own or with a team, and with divisions for all ages, this is a race that will have you yelling for more… or your mom. 

April 5 & 6

The Druid City Arts Festival is back for its fifteenth year, and it just keeps growing better. Stroll the artists’ booths to the rhythm of live music performances, take in demonstrations, sample the food trucks or maybe make some of your own art. This is a free family affair with a kid zone to introduce your budding artist to different mediums in a fun, easygoing weekend. DCAF is also a great way to whet your appetite for the Kentuck Festival of the Arts coming this fall. Don’t miss it!

April 7

Join the West Alabama Multicultural Alliance at the River Market for WAMA Fest, the Tuscaloosa Heritage Festival, on Sunday, April 7. This fun event celebrates the many different cultures that make West Alabama home, drawing our roots together to share and enjoy what makes each culture unique. Entertainment, food and fun are promised for this afternoon as well as door prizes and scavenger hunts!

April 13

For the first time since 2007, Crimson Tide fans will descend on the A-Day Spring Football Game to watch someone other than Nick Saban lead the team. With plenty of interest and intrigue surrounding the spring debut of new head coach Kalen DeBoer, expect fan energy to be high around campus and throughout the city for this free, non-ticketed exhibition and surrounding activities.

April 18

West Alabama’s premiere chocolate-tasting event invites you to an evening of decadence, all in the name of service! Death by Chocolate attendees will have the chance to sample and judge unique chocolate creations, all while supporting Family Counseling Service Tuscaloosa.

April 21

The 2024 West Alabama Food and Wine Festival is a guaranteed crowd pleaser, with more than 30 local restaurants and beverage vendors available to sample their wares. Held in downtown Northport, it’s sure to be a beautiful Southern evening of enchanting company, tantalizing amuse-bouches and free-flowing spirits, bottled or otherwise. Be sure to place your bet on a bottle at the Wine Wall, and join us for our favorite way to raise funds for local nonprofits. 

April 27

If you were born to run, Tuscaloosa is the city for you! The Tuscaloosa Mayor’s Cup 5K for Pre-K is open for registration to runners and walkers. This highly attended race raises awareness and funds for local at-risk preschoolers through the Tuscaloosa Pre-K Initiative. It’s a great way to support a local need while adding to your medal wall and try your best to beat Mayor Walt Maddox to the finish line.

As always, make the most of your visit by booking your stay now with one of our many local hotels and enjoy all that Tuscaloosa has to offer in the bloom of spring. 

Thank you to our partners at Townsend Nissan and Townsend Honda for sponsoring this content!

“The Tuscaloosa Gauntlet is the hardest thing I’ve ever physically done.” Those are words we heard from a returning runner prepping for this year’s race. The Tuscaloosa Gauntlet is a 5-mile challenge through rigorous terrain complete with a Military-style obstacle course. The third annual event will be held in Tuscaloosa, Ala. on March 23, 2024 at Buddy Powell Pavilion. Individuals and teams of four are eligible to compete. There’s even a modified kid’s version of the race for the future soldiers!


“It was hatched within the Alabama Marines Foundation, which is a charitable 501C3 that helps veterans,” said race director Lee Busby, a U.S. Marine and Tuscaloosa City Councilman. “As Marines, we all go through an extreme training exercise called, ‘The Endurance Course,’ which is several miles of intense obstacles and running through rough terrain. There is a love hate relationship with it. It tests you mentally and physically, but when you finish there is a great sense of accomplishment,” he added. In a recent interview, Busby said he and some fellow Marines were reminiscing about that proud feeling back in 2020 when the idea to bring a similar race to Tuscaloosa was born.


Since the course would have strong military roots, Busby said it was essential the name paid proper homage. Although he doesn’t recall who exactly came up with “Tuscaloosa Gauntlet,” he remembers unanimous support from the founding event team. The word gauntlet has two meanings. The first is a glove worn with medieval armor to protect the hands during battle. The second is, “a double file of men facing each other armed with clubs to strike at an individual who is made to run between them.” While the latter of course IS NOT one of the obstacles of the event, Busby told us both meanings brought the “tough element,” the team was looking for.


The course was built by Warr Construction in the fall of 2021. The inaugural Tuscaloosa Gauntlet was held in the spring of 2022 with around 270 contestants. The goal was to grow the course in size and participants each year. The second year, the team did just that by gaining more than 150 additional entries. This year, Col. Busby has his target set on hitting over 500 competitors. While anyone can compete, an extra emphasis is being put on gaining more military representation this year.


“I hope this will become a known event for military units around the south who want to come do it,” Busby said.

See the trailer from the Inaugural Tuscaloosa Gauntlet in 2022!


Various military branches are represented in the challenge. Just some of the obstacles that will stand between runners and the finish line are an Air Force Batman Rappel Wall, a 100-meter Marine Obstacle Course, a 25-feet Navy Seal Cargo Net Climb, and an Army Airborne Weaver Drill.

See the trailer from the 2023 Tuscaloosa Gauntlet!


Participants will finish the race with a 50-yard mud crawl followed by an ice plunge. Runners who complete the challenge will receive medals in the form of dog tags. Top winners in the men’s, women’s and team’s heats will be awarded exclusive Tuscaloosa Gauntlet trophies. There is still time to register at tuscaloosagauntlet.com. Use the code VisitTCL at checkout to receive $10.00 off. We can’t wait to see if you have what it takes to conquer the Tuscaloosa Gauntlet!

Be sure to check out the latest trailer for The Tuscaloosa Gauntlet 2024!

Register Today at www.tuscaloosagauntlet.com.

Tuscaloosa, AL – Visit Tuscaloosa (Tuscaloosa Tourism and Sports) has named Josiah “Robins” Bonner III the new senior sports sales and event development manager, effective February 26, 2024.

Bonner interned with the agency in 2019 while a student at The University of Alabama and made significant contributions to the Druid City Music Festival. After receiving a B.S. degree in 2020, he spent four years working in sports and events management. He was part of the Bruno Event Team that helped put on the World Games 2022 in Birmingham.

During the past two years, Bonner has traveled the United States and throughout Canada working alongside, and overseeing, the management of a variety of sporting events. He also has taken the initiative to familiarize himself with the sports tourism industry and has consulted with organizations such as the Huntsville Sports Commission, where he assisted with the development of bid proposals.

“We are excited to welcome Robins to the Visit Tuscaloosa team,” said Kelsey Rush, Visit Tuscaloosa president and CEO. “Sports and events play a vital role in our organization’s mission and in keeping the Tuscaloosa area vibrant. Robins is well suited to help continue the tradition of welcoming a robust sports tourism landscape to our community.”

As senior sports sales and event development manager for Visit Tuscaloosa, the community’s destination marketing organization, Bonner will lead the organization’s efforts to attract and host sporting events across Tuscaloosa County. He also will assist with the creation and planning of new events and the marketing of emerging sports-related attractions.

“I am thrilled to be joining the Visit Tuscaloosa team,” Bonner said. “Tuscaloosa holds a special place in my heart and I could not be happier to be in a position to give back to a community and county that has played such a major part in my life.”

Born in Mobile, Ala., Bonner later moved to Tuscaloosa and graduated from Tuscaloosa Academy before attending UA.

Thank you to our partners at Bryant Conference Center for sponsoring this content!